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Telling Brand Stories People Care About

Motivating, inspiring, but mostly, differentiating, this is where bold thinking meets thoughtful execution. Let’s take our curiosity and create something meaningful.

Exploring The Next Great Adventure

I’m a mission-driven executive marketing leader and growth architect with over 25 years of experience scaling premium brands through authentic storytelling and omnichannel excellence. I’ve been fortunate in my career to have led several cross-functional teams at brands like The North Face, Sea to Summit and Starbucks, delivering integrated campaigns to scale brand and financial growth.

I’m currently managing the strategic consultancy group I built in 2020, but also exploring potential in house opportunities for my next great adventure!

When I’m not behind a computer, you can find me on the trails training for the next ultra or up in the mountains carving snow. Please reach out if you want to discuss a potential opportunity, kick around ideas, or simply expand your network!

LET'S CONNECT

Brand Experience

  • Sea to Summit

  • The North Face

  • Starbucks

  • Jeep

  • Dodge

  • RAM

  • Tide

  • Acuvue

  • SPAM

  • Jennie-O Turkey

  • Pop-Tarts

  • Polaris

  • Aspen Skiing Company

  • Oakley

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Speaking Engagements, Award Recognition, and Guest Contributions

Core Strengths and Offerings

Leadership and Culture

Successful external performance, but also internal leadership to motivate and inspire teams. Includes things like high performance team building, cross-functional collaboration, audience and community engagement, and global/regional alignment.

Brand Growth

Understanding the right ingredients to build and grow a brand. Consumer insights, product planning & innovation, influencer strategy, loyalty program lifecycle, and understanding the strategic requirements when going to market are key.

Omnichannel Excellence

Excellence across channels, tactics, and seasons to connect when and where it’s most impactful. Including elements such as ecommerce strategy, retail integration, CRM/loyalty programs, and AI automation implementation.

Strategic Operations

Creative and strategic in equal measure to drive efficient processes that garner the most effective results. This includes budget oversight, agency management, product planning, go to market, pricing strategies, consumer insights, and brand health.

Find Me On Social Media

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